Renowned for their extensive range of lifestyle shoes at true value prices, Skechers have launched a new range of fitness footwear, championed by Shape Ups trainers -a unique new shoe which is designed to optimise exercise by simulating the effects of barefoot walking.

As a result of the recession, there has been a fresh focus on traditional British pastimes, causing many to cancel their gym memberships as a means of reducing monthly spending and instead making lifestyle changes such as walking to work instead of taking public transport as a more economical form of exercise.

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